Free Service Price Calculator

Our free service price calculator helps you charge right, get paid faster, and stay competitive.

Reputigo Service Price Calculator

Why getting your pricing right makes or breaks your business

Undercharge and you eat the cost. Overcharge and you lose the job.

Most service pros either guess, or copy competitors, without knowing their true break-even.

This calculator helps you:

  • Price with confidence (not just “what feels right”)
  • Protect your profits on every job
  • Adjust quotes in seconds when materials or labor change
  • Win more work by staying competitive without undercutting
Understanding Profit & Markup

Your calculator uses two key numbers for your earnings:

  • Desired Profit Margin (Your Input): The percentage of the final job price you want as profit. For example, a 25% margin means 25 cents of every dollar is profit for growth, savings, or your financial safety net.
  • Markup (Calculator's Output): This is the percentage added to your total costs (labor, materials, overhead) to achieve your desired profit margin. While connected, markup applies to your costs, not the final price. It's the "extra" you charge to hit your profit goals.
Common pricing mistakes to avoid

Even seasoned pros slip up. Watch out for these:

  • Forgetting drive time or prep work in your labor estimate
  • Skipping overhead like fuel, admin hours, or insurance
  • Charging the same markup across small and large jobs
  • Not tracking if your jobs are actually profitable
Frequently Asked
What is a service price calculator?
A service price calculator, like Reputigo's free tool, helps you quickly figure out exactly what to charge for any home service job.

It factors in all your costs – labor, materials, overhead, and your desired profit – taking the guesswork out of pricing so you can confidently win more profitable work.
How do I know if I’m pricing my services correctly?
Use the calculator to break down your true costs. If you're not including overhead, drive time, or profit margin, you might be undercharging without realizing it.
What should I include in overhead costs?
Overhead includes anything that keeps your business running: fuel, insurance, office supplies, software, admin time, and tools. The calculator helps you factor these in per job.
How much profit should I add to my service price?
For most home service jobs, aiming for a 20-50% profit margin on top of all your costs (labor, materials, and overhead) is a smart target.

This profit isn't just extra cash; it's vital for reinvesting in better tools, marketing, and growing your business. Our calculator makes it easy to set and see your profit per job.
Can this calculator be used for any service industry?
Absolutely! Reputigo's Service Price Calculator is perfect for any solo operator or small crew in home services, like cleaners, landscapers, HVAC techs, plumbers, electricians, and more.

If you're providing a service and want to ensure you're paid fairly and attract more customers, this tool is for you.
How was this calculator developed? (Inspired by real pros on Reddit & Facebook)
This calculator isn't just based on dry formulas. Its core principles, suggested profit margins, and cost considerations were shaped by countless hours sifting through real-world discussions in Reddit forums like r/pressurewashing, r/landscaping, r/HVAC, and popular Facebook Groups for independent contractors.

We saw common struggles: 'Am I underbidding?' 'How do I factor in drive time for cleaning?' 'What's a fair profit for a small repair?' This tool takes those 'street smarts' and puts them into a simple guide, rooted in the practical realities of running a profitable home service business.